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DTSTART:20240919T113000Z
DTEND:20240919T130000Z
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SUMMARY:Leading Sustainable Change: What Business Owners Need To Know
DESCRIPTION:Fast-paced\, skills-building workshop made for business owners.  Lead change that's sustainable\, create a change-hardy business\, and generate genuine social impact: \n\n	Replace change management myths with best-practices\n	Recognize role sponsors play in successful change outcomes \n	Shine light on the "bogeyman" of culture change\n	Understand power of narrative to strengthen case for change\, and make meaningful when implementing change\n	Identify practical strategies and tactics to communicate change effectively\n\nBring your specific business change scenarios\, and your leadership team\, to put these practices to work  the very next day.  Change is inevitable\, but transformation is your choice. \n\n\n\nDavid Cheatham is Principal Consultant of Transform Communications LLC\, a strategic messaging and change management consulting practice. He serves on the faculty of Rutgers University where he teaches business administration\, marketing\, and human resource management (HRM). David also serves on the Workforce Solutions team at CVCC.\n\n \n\nDavid works with business owners and other organizational leaders to improve the outcomes of organizational change across the enterprise: M&A\, product introductions\, branding\, technology deployment\; process\, leadership & culture change. \n\n \n\nA Lynchburg native\, David brings a proven record of social impact for diverse organizations by focusing on the people side of change for more stakeholder engagement with less reputational risk. David holds an M.A. in Organizational Communications from the University of North Carolina at Chapel Hill\, and a Certificate in Strategic Communications Management from The Park School of Communications at Ithaca College. He is a Prosci -certified Change Practitioner.
X-ALT-DESC;FMTTYPE=text/html:<span style="border:none windowtext 1.0pt\;padding:0in\;background:white\;"><span style="color:black\;"><span style="font-size:11.0pt\;">Fast-paced\, skills-building workshop made for business owners.&nbsp\; Lead change that&rsquo\;s sustainable\, create a change-hardy business\, </span></span></span><span style="color:black\;"><span style="font-size:11.0pt\;">and generate genuine social impact: </span></span>\n<ul>\n	<li style="color:black\;"><span style="border:none windowtext 1.0pt\;padding:0in\;background:white\;"><span style="font-size:11.0pt\;">Replace change management myths with best-practices</span></span></li>\n	<li style="color:black\;"><span style="border:none windowtext 1.0pt\;padding:0in\;background:white\;"><span style="font-size:11.0pt\;">Recognize role sponsors play in successful change outcomes </span></span></li>\n	<li style="color:black\;"><span style="border:none windowtext 1.0pt\;padding:0in\;background:white\;"><span style="font-size:11.0pt\;">Shine light on the &ldquo\;bogeyman&rdquo\; of culture change</span></span></li>\n	<li style="color:black\;"><span style="border:none windowtext 1.0pt\;padding:0in\;background:white\;"><span style="font-size:11.0pt\;">Understand power of narrative to strengthen case for change\, and make meaningful when implementing change</span></span></li>\n	<li style="color:black\;"><span style="border:none windowtext 1.0pt\;padding:0in\;background:white\;"><span style="font-size:11.0pt\;">Identify practical strategies and tactics to communicate change effectively</span></span></li>\n</ul>\n<span style="font-family:arial\;"><span style="font-size:14px\;"><span style="border:none windowtext 1.0pt\;padding:0in\;background:white\;"><span style="color:black\;">Bring your specific business change scenarios\, and your leadership team\, to put these practices to work&nbsp\; the very next day.&nbsp\; Change is inevitable\, but transformation is your choice.&trade\;</span></span></span></span><br />\n<br />\n<span style="color:#111111\;"><span style="font-size:11.0pt\;">David Cheatham is Principal Consultant of Transform Communications LLC\, a strategic messaging and change management consulting practice. He serves on the faculty of Rutgers University where he teaches business administration\, marketing\, and human resource management (HRM). David also serves on the Workforce Solutions team at CVCC.</span></span><br />\n&nbsp\;<br />\n<span style="color:#111111\;"><span style="font-size:11.0pt\;">David works with business owners and other organizational leaders to improve the outcomes of organizational change across the enterprise: M&amp\;A\, product introductions\, branding\, technology deployment\; process\, leadership &amp\; culture change. </span></span><br />\n&nbsp\;<br />\n<span style="color:#111111\;"><span style="font-size:11.0pt\;">A Lynchburg native\, David brings a proven record of social impact for diverse organizations by focusing on the people side of change for more stakeholder engagement with less reputational risk. David holds an M.A. in Organizational Communications from the University of North Carolina at Chapel Hill\, and a Certificate in Strategic Communications Management from The Park School of Communications at Ithaca College. He is a Prosci&reg\;-certified Change Practitioner.&nbsp\; </span></span><br />\n&nbsp\;<br />\n&nbsp\;
LOCATION:Lynchburg Regional Business Alliance 300 Lucado Place Lynchburg\, VA 24504
UID:e.2276.8886
SEQUENCE:3
DTSTAMP:20260522T194634Z
URL:https://business.lynchburgregion.org/events/details/leading-sustainable-change-what-business-owners-need-to-know-8886
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