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City leaders excited by $25M investment in Flowers Bakery

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January 13, 2020
View full story at The News & Advance...City leaders are beaming with excitement after Flowers Foods announced Thursday it will invest $25 million to turn its Lynchburg bakery into an organic facility, creating 15 new jobs.

The project is expected to be complete by late summer. The bakery, which has been in operation for 40 years, is on Hollins Mill Road in Lynchburg.

Marjette Upshur, director of economic development in Lynchburg, said supporting the retention and expansion of existing businesses is the number one priority of the department’s economic development efforts.

“The city of Lynchburg and the Office of Economic Development & Tourism have been working hand in hand with Flowers and the Commonwealth of Virginia to make this announcement a reality,” she said. “This Flowers’ investment will not only increase production for new and growing markets for the company, but the city of Lynchburg and its citizens are stronger because companies like Flowers choose to grow here. We are proud to support their investment in our city to retain and increase jobs available to our citizens.”

In a news release Thursday, Gov. Ralph Northam said the bakery is an institution in Lynchburg.

“Focusing the bakery on the growing market for organic food will help secure its future in Virginia. The food processing industry has blossomed both in Lynchburg and in our Commonwealth, and we are proud to support Flowers Foods as they grow and prosper here.”

Northam approved a $250,000 performance-based grant to assist Lynchburg with the project. The company also is eligible for additional state benefits.

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