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WSLS Names News Director

[ROANOKE, Va.] – WSLS 10, the Graham Media Group owned NBC affiliate in Roanoke, VA, announced they have named Margaret Kreger Ashburn as their News Director. In her new role, Ashburn will oversee the editorial content and its execution on all platforms, as well as have an integral role in maintaining the brand image for WSLS 10. 
 
She is a familiar face at our station and a key member of the community. Not only has she held the WSLS 10 Assistant News Director role for the last two years, she also helped the station win the Emmy Award for Outstanding Newscast in 2020 and she earned a spot on the local ’40 Under 40’ list. As someone born and raised in Roanoke, Ashburn is passionate about helping make this region a better place to live and grow; serving on several committees.
 
WSLS 10 is dedicated to being the strongest source of local news on-air and online in this region. “Margaret is exactly the right person to lead WSLS 10 News. She is passionate and innovative. Her proven leadership and fresh perspective, paired with our exceptional journalists at WSLS 10, will allow us to serve our communities in new and exciting ways,” said WSLS 10 Vice President and General Manager, Jaimie León.
 
Ashburn graduated Magna Cum Laude with a degree in Journalism from the University of Georgia. Before coming back home, Ashburn worked for WAGA in Atlanta, WGHP in Greensboro/High Point/Winston-Salem and WRDW in Augusta. She is also a fitness enthusiast and a High School Sunday School teacher. Ashburn begins her role on February 15th.
 
About Graham Media Group
Graham Media Group, a subsidiary of Graham Holdings Company (NYSE: GHC),  operates seven local media hubs - each in a top-75 market and all recognized as news leaders: KPRC–Houston, WDIV–Detroit and WSLS–Roanoke (NBC); KSAT–San Antonio (ABC); WKMG–Orlando (CBS); WJXT–Jacksonville (fully local), and WCWJ–Jacksonville (CW).  Based in Detroit, Graham Digital is a digital media and technology development group widely recognized as a leading industry innovator. Social News Desk, headquartered in Atlanta, provides its 2500+ worldwide newsroom-customers with a single dashboard to publish, measure, curate, and monetize local news content on social platforms.  Website: https://www.grahammedia.com/ 
 
Contact: Chrissy Funk, Media Relations
cfunk@wsls.com
 

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