Leading Sustainable Change: What Business Owners Need To Know
Fast-paced, skills-building workshop made for business owners. Lead change that’s sustainable, create a change-hardy business, and generate genuine social impact:
- Replace change management myths with best-practices
- Recognize role sponsors play in successful change outcomes
- Shine light on the “bogeyman” of culture change
- Understand power of narrative to strengthen case for change, and make meaningful when implementing change
- Identify practical strategies and tactics to communicate change effectively
David Cheatham is Principal Consultant of Transform Communications LLC, a strategic messaging and change management consulting practice. He serves on the faculty of Rutgers University where he teaches business administration, marketing, and human resource management (HRM). David also serves on the Workforce Solutions team at CVCC.
David works with business owners and other organizational leaders to improve the outcomes of organizational change across the enterprise: M&A, product introductions, branding, technology deployment; process, leadership & culture change.
A Lynchburg native, David brings a proven record of social impact for diverse organizations by focusing on the people side of change for more stakeholder engagement with less reputational risk. David holds an M.A. in Organizational Communications from the University of North Carolina at Chapel Hill, and a Certificate in Strategic Communications Management from The Park School of Communications at Ithaca College. He is a Prosci®-certified Change Practitioner.
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Date and Time
Thursday Sep 19, 2024
7:30 AM - 9:00 AM EDT
September 19, 2024
7:30 - 9:00 AM
Location
Lynchburg Regional Business Alliance
300 Lucado Place
Lynchburg, VA 24504
Fees/Admission
Complimentary
Contact Information
David Cheatham
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